Heat – The name of the magazine could show it’s hot, its fast on gossip on celebrities and something everyone wants to read. The significant word is Heat, as it is the name of the magazine and grabs the attention of the audience straight away. Bauer Media Group publish Heat magazine, aswell as Q magazine, which is a music magazine. Heat costs £1.65 on a weekly basis and its website is: http://www.heatworld.com
Heat is targeting a younger audience of women, around 18-30. I can tell this because women of this age care about their size and whats going on in the world of celebrities. There is the text of ‘Skinny’s scary comeback’ which will attract women of this age to buy the magazine because this is what interests them.
•There are lots of images on the front cover. The main image is a picture of Katie Price, AKA Jordan in her underwear showing how skinny she is as the main text on the cover is ‘Skinny’s scary comeback’ There are other images on the page, of celebrity couples and skinny celebrities, which is what the target audience want to see. This can tell us that the target audience are obsessed with how they look, and how other celebrities look, possibly they could also be insecure about their own looks, and aspire to look like women in the magazines.
•The magazine does look cheap, but its target audience won’t mind as it has everything they want to read, for £1.65.

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